If it says badonk-a-donk on the label(THINK I SPELLED IT RIGHT) Leave it on the shelf. I have several of these lures that were given to me to try out. Though they are pretty I guess. I have not put one single fish in the boat with them. Im not sure why exactly all I know is you take a similar mirror lure and one of these side by side and mirror will produce a strike where these will absolutely not. It seems as though they are just knock offs to me, but save yourself some money and leave them alone.